What Will You Learn?

• Search engine optimization
• Which involves HTML, hyperlinks, on-page SEO, Off-page SEO, & keyword research
• I heard SEO specialists earn a better salary in the industry
• * Search engine marketing
• Pay per click, Ad word, Bidding, campaign management, Landing page, Remarketing are some of the tasks involved in SEM
• * Social media marketing
• Profile optimization, getting influencer’s in your niche,
• Facebook Ads, other social media ads
• * Email marketing
• This involves nurturing the leads, sending through Mailchimp, Active campaign
• * Inbound marketing which needs an A/B testing process
• * Content writing – It is an important skill required in digital marketer which helps in a blog, content with proper keywords helps in SEO ranking.
• * Google analytics – Knowledge of web analytics includes Goals, traffic sources, visitors, campaigns,s, etc.
• The institute has a Master’s in Digital marketing
• * Digital marketing(core modules)
• * Advanced marketing Analytics & strategies
• * Affiliate master class
• * Specialization modules
• Moreover,
• * Digital marketing tools
• * Certifications from Hubspot, google & Hubspot